November 8, 2023
Aristocrat Gaming, a leading slot machine and casino game manufacturer, has announced its partnership with emoji for the launch of the official emoji All Stars slot machine. This exciting release is expected to diversify the company's portfolio and build on its momentum in the industry.
Aristocrat Gaming has been recognized for its excellence in the industry, receiving the Land-Based Industry Supplier of the Year award for the fifth consecutive year at the annual Global Gaming Awards. Additionally, the company's Jackpot Carnival slot machine received the industry's Slot of the Year recognition for the sixth consecutive year, and its Neptune Single Stratus Sign Package was awarded Best Land-Based Product.
The emoji All Stars slot machine features well-known emoji-branded icons and the studio's all-star characters. It offers a range of exciting bonus features, including Free Games, Hold & Spin, and an Instant Feature. Players also have the option to select characters, adding a personalized touch to their gameplay.
The partnership between Aristocrat Gaming and emoji was facilitated by Retail Monster LLC, the licensing agent for emoji company GmbH in North America. The game was originally presented to the public during the Global Gaming Expo in Las Vegas and is currently available on the Neptune Single cabinet. It is set to be released on all casino floors in 2024.
The collaboration between emoji and Aristocrat Gaming is the result of over two years of hard work and ongoing development. Marco Hüsges, CEO and founder of emoji, expressed his excitement about the mix between the emoji brand and Aristocrat's icons, stating that it will entertain players worldwide.
Tom O'Brien, President of Americas and Europe, Middle East, and Africa at Aristocrat Gaming, highlighted the importance of emojis in everyday communication and expression. He emphasized that the new game not only offers fun gameplay with popular emoji icons but also introduces players to iconic Aristocrat Gaming characters, such as the Buffalo.
In addition to the partnership with Aristocrat Gaming, emoji has recently announced an agreement with restaurant chain Del Arte in France. This collaboration, facilitated by WildBrain CPLG, aims to target children and families and will run until November 30, 2023, across Del Arte's 200 restaurants.
The partnership between Aristocrat Gaming and emoji for the launch of the emoji All Stars slot machine is an exciting development in the gaming industry. With its diverse range of bonus features and the inclusion of popular emoji icons, the game is set to entertain players worldwide. This collaboration also highlights the significance of emojis in modern communication and introduces players to iconic Aristocrat Gaming characters. As the game reaches all casino floors in 2024, players can look forward to a unique and personalized gaming experience.
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